PUMERA , Radek T.; CIHLÁŘ, Vladimír H. The Effect of Branding on Consumer Buying Decision Behavior of Local Leather Foot Wear Products Perspectives from Prague, Czech Republic. JBMI Insight, [S. l.], v. 2, n. 11, p. 68–79, 2025. Disponível em: https://jbmipublisher.org/system/index.php/home/article/view/116. Acesso em: 31 mar. 2026.